News from our world | Max Mara Fashion Group

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Weekend Max Mara unveils its new Signature Collection, called “Into the Forest: A Weekend with Robert Rabensteiner", an oxymoron of nature and city, of days in the Alps and evenings at cultural events.

Weekend Max Mara unveils its new Signature Collection, called “Into the Forest: A Weekend with Robert Rabensteiner", an oxymoron of nature and city, of days in the Alps and evenings at cultural events.

INTO THE FOREST: A Weekend with Robert Rabensteiner

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11 hours ago2 min read

WEEKEND MAX MARA UNVEILS A NEW CONCEPT FOR ITS MILAN FLAGSHIP

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5 days ago3 min read

Let’s start from us. Rejecting conventions doesn’t mean forgetting who we are, but choosing a purer, more authentic and mindful elegance.

Let’s start from us. Rejecting conventions doesn’t mean forgetting who we are, but choosing a purer, more authentic and mindful elegance.

SIZE DOESN'T MATTER | The new Institutional Campaign

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5 days ago1 min read

MAX&Co. unveils “The Vision Ahead,” a new journey launching with the Fall/Winter 2026 collection that puts real women, authenticity, and the beauty of being oneself at the front.

MAX&Co. unveils “The Vision Ahead,” a new journey launching with the Fall/Winter 2026 collection that puts real women, authenticity, and the beauty of being oneself at the front.

MAX&Co. FW26: revolution starts from real life.

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Sep 141 min read

The new Marina Rinaldi by Tony Ward capsule collection, entitled "Echoes of the Dunes", was born from the encounter between the elegance of Marina Rinaldi and the couture vision of Tony Ward.

The new Marina Rinaldi by Tony Ward capsule collection, entitled "Echoes of the Dunes", was born from the encounter between the elegance of Marina Rinaldi and the couture vision of Tony Ward.

Marina Rinaldi by Tony Ward Capsule Collection

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Aug 281 min read

Introducing Max Mara Le Parfum. Designed to be worn like a coat, enveloping the skin in a charismatic aura. Invisible yet irresistible.

Introducing Max Mara Le Parfum. Designed to be worn like a coat, enveloping the skin in a charismatic aura. Invisible yet irresistible.

Introducing Max Mara Le Parfum.

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Aug 261 min read

Ashley Graham ( @ashleygraham ) shines on the cover of Elle Spain in August, wearing one of the iconic dresses from Marina Rinaldi's FW26 Shape Of Joy collection.

Ashley Graham ( @ashleygraham ) shines on the cover of Elle Spain in August, wearing one of the iconic dresses from Marina Rinaldi's FW26 Shape Of Joy collection.

SPOTTED | Ashley Graham

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Aug 31 min read

With the Fall/Winter 2026 runway show, Marina Rinaldi presents Shape of Joy, a collection where sartorial heritage and new aesthetic codes come together.

With the Fall/Winter 2026 runway show, Marina Rinaldi presents Shape of Joy, a collection where sartorial heritage and new aesthetic codes come together.

Marina Rinaldi Fall Winter 2026 Runway Show - Shape of Joy

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Jul 271 min read

What makes a night truly unforgettable? A rooftop in the heart of London, plenty of laughter, great company, and MAX&Co.'s unmistakable style: these were the key ingredients of The Date Edit Experience.

What makes a night truly unforgettable? A rooftop in the heart of London, plenty of laughter, great company, and MAX&Co.'s unmistakable style: these were the key ingredients of The Date Edit Experience.

London, Rooftops & MAX&Co.: The Perfect Date Does Exist

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Jul 141 min read

Job Opportunity GLOBAL SERVICE SUPPORT TEAM

Job Opportunity GLOBAL SERVICE SUPPORT TEAM

JOIN US News: Job Opportunity GLOBAL SERVICE SUPPORT TEAM

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Jul 61 min read

For Sami Miró, it's not just about a romantic dinner. With The Date Edit, the second chapter of her &Co.LLABORATION with MAX&Co., the Los Angeles-based designer redefines the meaning of a "date"

For Sami Miró, it's not just about a romantic dinner. With The Date Edit, the second chapter of her &Co.LLABORATION with MAX&Co., the Los Angeles-based designer redefines the meaning of a "date"

MAX&Co. &Co.LLABORATION FW26 with Sami Miró: The Date Edit

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Jun 301 min read

Max Mara celebrates its 75th anniversary with "The Max!" exhibition at the Long Museum in Shanghai.

Max Mara celebrates its 75th anniversary with "The Max!" exhibition at the Long Museum in Shanghai.

Max Mara Resort 2027

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Jun 241 min read

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