“The Art of Attention”: Marina Rinaldi’s Spring / Summer 2026 Institutional Campaign

Marina Rinaldi presents the Spring Summer 2026 campaign, marking the beginning of a new and unprecedented era of communication. With the launch of “The Art of Attention,” the brand evolves its storytelling into a manifesto of absolute dedication: meticulous attention to detail, product quality, and, above all, to the essence of the contemporary woman.

Once again, Marina Rinaldi places the female figure at the very heart of its universe. The campaign celebrates the beauty of diverse bodies—wonderfully authentic and proudly singular. Through unparalleled know-how and craftsmanship, the brand transforms attentive listening into impeccably crafted garments, offering every woman the pleasure of being seen and valued for who she truly is.

To underscore the brand’s identity and core values, the ADV campaign turns the spotlight on a curated “Best Of” selection. These iconic pieces represent the pinnacle of the brand’s heritage and excellence.

It is the courage to be exactly who you are: a simple, pure honesty that needs no explanation, worn with the profound lightness that makes every woman unique.